BleedGopher
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Per Chip:
The university is not permitted to handle NIL deals for athletes. That job is increasingly being outsourced to collectives, a term that fans should get familiar with because collectives are popping up around the country by the week and securing endorsement deals and other moneymaking opportunities for college athletes.
The Gophers need one.
Collectives typically are formed by boosters and supporters of programs. They act independently of the athletic department, though compliance offices provide education in explaining NIL rules and what forms of income opportunities will be deemed permissible.
Nearly 40 schools have at least one collective, and industry experts expect that all Power Five schools will have one by the end of the year. A few schools already have multiple collectives.
Why is everything unfolding so quickly? Recruiting, as always, and the pressure to keep up with rivals.
The NCAA prohibits using NIL as enticements in recruiting (wink, wink), but surprise, that's a rule being ignored.
One Division I coach told me that recruits are asking about NIL opportunities and whether the school has a collective. It's become part of the courtship between coach and player, particularly with transfers in the portal who might either have NIL options at their current school or are shopping for the most lucrative opportunity when choosing a new school.
This is the new reality of college sports. People might not like this new reality or the direction that things are headed, but NIL is here to stay.
m.startribune.com
Go Gophers!!
The university is not permitted to handle NIL deals for athletes. That job is increasingly being outsourced to collectives, a term that fans should get familiar with because collectives are popping up around the country by the week and securing endorsement deals and other moneymaking opportunities for college athletes.
The Gophers need one.
Collectives typically are formed by boosters and supporters of programs. They act independently of the athletic department, though compliance offices provide education in explaining NIL rules and what forms of income opportunities will be deemed permissible.
Nearly 40 schools have at least one collective, and industry experts expect that all Power Five schools will have one by the end of the year. A few schools already have multiple collectives.
Why is everything unfolding so quickly? Recruiting, as always, and the pressure to keep up with rivals.
The NCAA prohibits using NIL as enticements in recruiting (wink, wink), but surprise, that's a rule being ignored.
One Division I coach told me that recruits are asking about NIL opportunities and whether the school has a collective. It's become part of the courtship between coach and player, particularly with transfers in the portal who might either have NIL options at their current school or are shopping for the most lucrative opportunity when choosing a new school.
This is the new reality of college sports. People might not like this new reality or the direction that things are headed, but NIL is here to stay.
Gophers boosters must come through — collectively speaking — or program will be left behind
'Collectives' led by well-funded boosters are facilitating financial deals in the new era of name, image and likeness payments to college athletes. The Gophers need one.
Go Gophers!!
